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The platform

One hire. A whole front office.

Everything a great front-desk person does, answering, remembering, booking, escalating, built into one AI business manager you can watch working in real time.

The platform

One hire. Your whole operations desk.

Everything a great operations manager does: talking to customers, booking the diary, remembering the details, following up, and taking direction from you. All built into one AI you run from a chat.

You run it from WhatsApp

Text Charlie like your best employee: "book James at 2pm", "what did we quote the wedding?", "add a new price", "who's waiting on me?" You ask; it does it and reports back.

Talks to your customers

Answers every enquiry and support question instantly and accurately: prices, availability, services, "is it ready yet?". All grounded in what you taught it, never made up.

A memory that compounds

Everything you tell Charlie, and everything it learns from your website and documents, is saved to a private knowledge base and used in every answer.

Reads your website & docs

Send a link and Charlie deep-reads your whole site. Send a PDF price list on WhatsApp and it's memorised in minutes. No forms, no data entry.

Lead capture & qualification

Names, numbers, locations, what they need, how urgent. Charlie gathers it conversationally and logs a complete lead every time.

Knows when to get you

Complaints, complex jobs, "can I speak to a person?". Charlie hands over gracefully and WhatsApps you instantly with the context you need.

Landing pages on demand

Ask Charlie for a landing page and it designs, writes and publishes one for your business, another door for leads to walk through.

Books your calendar

Connect Google Calendar and Charlie checks your real availability, books appointments straight onto it, and reschedules or cancels when plans change, no double-bookings.

You're the boss

Command it like your best employee

Charlie isn't a dashboard you have to learn, it's someone you message. Tell it what you need in plain English on WhatsApp and it does the work, then reports back. No app, no logins, no menus.

  • “Book James at 2pm Tuesday”, it checks your calendar and books it
  • “Who's waiting on me?”, it lists the leads that need you
  • “We now do same-day delivery”, it remembers and tells customers
  • “What did we quote the wedding?”, it pulls it from the conversation
You → Charlie
“Book James 2pm Tue”BOOKED
“New leads this week?”23 · 9 booked
“Add: same-day delivery”SAVED
“Reply to Priya for me”SENT
Your voice, your rules

Answers exactly how you would

Charlie doesn't sound like a bot, because you decide how it sounds. Tell it once, “always thank the customer, keep it short, sign off as Team Acme”, and every reply follows your playbook.

  • Speaks as your business, customers get your voice, not a robot's
  • Only states facts you've approved; says “let me check with the team” instead of guessing
  • Never invents prices, discounts or promises, enforced, not hoped for
  • Refine the playbook anytime, in plain English, over chat
Your handling instructions
ToneWarm, brief, professional
Sign-off“ - Team Acme”
Weekend jobsQuote +20%, confirm with owner
NeverDiscounts without approval
Applied to every replyACTIVE
Zero data entry

Learns your whole business in an afternoon

Onboarding isn't a form, it's a conversation. Charlie interviews you like a sharp new hire, then does its own homework.

  • Tell it facts in chat, hours, prices, policies, and they're remembered forever
  • Share your website and Charlie deep-reads every page
  • WhatsApp it a PDF, menus, price lists, brochures, and it's absorbed
  • Ask “what do you know about us?” anytime to audit its memory
Knowledge base, Glow Salon
From your chatHours, 14 services, 3 policies
glowsalon.com18 pages read & memorised
pricelist.pdfIngested · 6 sections
Used to answerEVERY REPLY
Human when it matters

Knows when a human should step in

Charlie is confident, not reckless. The moment a conversation needs judgement, an upset customer, a big job, “can I talk to the owner?”, it hands over and gets you.

  • Instant WhatsApp alert to you with the lead's details and last message
  • Charlie pauses on that thread, no talking over you
  • A “Needs you” queue in the dashboard, oldest lead first
  • Hand the thread back to Charlie whenever you're done
Owner alert · just now
⚠️ A lead needs you+44 7700 900123 on WhatsApp, asked to speak to a person about a wedding order for 120 guests.
They said: “This is a big order, can I talk to the owner directly?”
Real appointments, not just leads

Books straight onto your Google Calendar

Charlie doesn't just capture “wants an appointment” as a note for you to chase. Connect your Google Calendar and it checks your real free slots, books the meeting, and moves or cancels it the moment the customer asks.

  • Checks real availability before offering a time, no double-bookings
  • Creates, reschedules and cancels events directly from the conversation
  • Works for both leads booking in and you managing your own day
  • One connect step, a link, a Google login, done
Your calendar, connected
Today 2:00 PMPriya, Haircut & colour
Today 4:30 PMFree
Tomorrow 10:00 AMJames, Consultation
Booked from WhatsAppLIVE
Total transparency

See every decision it makes

Charlie isn't a black box. Every reply comes with a step-by-step trace, what it looked up, which tools it used, why it answered the way it did, logged against the conversation.

  • Live dashboard of every conversation, searchable by number
  • Per-message activity log: retrieval → reasoning → reply
  • Guardrails checked on every single outbound message
  • Draft mode available: approve every reply until you trust it
AI activity, reply #4,182
Retrieve2 knowledge matches found
Reasonprice + availability question
Toolsearch_knowledge("haircut price")
Toolcapture_lead(name, request)
Guardrailoutput check passed
Replysent in 4.2s
What's next

Charlie is growing every month

WhatsApp lead handling and calendar booking are live today. Ads and social media are next on the roadmap, built the same way everything else is: real capabilities, enforced boundaries, no over-promising.

Coming soon

Running your ad campaigns

Tell Charlie your goal and budget and it will plan, launch and tune simple Google & Meta ad campaigns for your business, then report what's actually working.

Coming soon

Posting on social media

Charlie drafts and publishes posts to Instagram and Facebook in your brand voice, on a schedule you set, another channel run by the same AI manager.

Getting started

Hired and working in three steps

No new number, no app to install, no IT project. If you can scan a QR code, you can hire Charlie.

1

Connect your WhatsApp

Scan a QR code, like WhatsApp Web, and your existing business number is connected. Charlie starts watching your inbox immediately.

Your number stays yours. Disconnect anytime from the dashboard.
2

Teach it your business

Chat with Charlie like a new hire: your services, prices, hours, how you like customers handled. Send your website or a PDF price list, it reads and remembers everything.

Charlie builds a private knowledge base just for your business.
3

Run it from your chat

Charlie handles your customers in your voice and takes its orders from you: "book James at 2pm", "what did we quote the wedding lead?", "add a new price". You ask on WhatsApp; it does the work.

You watch everything live from the dashboard, and can take over any chat.

Stop running the admin. Start running the business.

Connect your WhatsApp, teach Charlie your business over a coffee, and start handing it the work tonight, the customers, the calendar, the follow-ups, whatever you ask.

Hire Charlie for $1/hour
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